As the inimitable Sony Corporation turns 60 years old this year, the new CEO, a foreigner named Howard Stringer [ed: Stringer was named CEO a year ago], is trying to reign the company away from esoteric hardware that costs much more than what the average consumer would consider paying for such as the 13,300 audio console which automatically centered the CD as the user tossed it about. So far, his efforts have been paying off, especially because the primary focus is in growth, while downsizing much of the bloat which has been plaguing the company in recent years.